Archive for January, 2012

Simple Invoicing Using Online Services

Friday, January 27th, 2012

You launched your own catering business because you love to cook. You went into the bakery business to sell pastries and cupcakes. You didn’t open your own landscaping company because you love paperwork. Yet to be a successful small business owner, you can’t ignore the financial side of your business, and this means that you have to make sure that you accurately invoice your clients. Neglecting to invoice your customers can leave you with a serious cash flow problem, one that, if left unchecked, could put you out of business.

Invoicing help online

Using a web-based invoicing service is a possible option for business owners who need a quicker, more dependable way, and often-automatic means to invoice their clients. You can find a multitude of available online options to choose from that can take that wearisome task of paperwork off your plate. Below we’ll take a look at just 3 of the solutions available:

A free but powerful invoicing service

First, let’s look at a zero cost system: BillingBoss. Obviously its biggest advantage is that it is 100% free, but that doesn’t mean it’s not impressive. Most small businesses will be happy with BillingBoss’s capacity to automatically invoice customers on a monthly basis and send once-off invoices for more infrequent clients.

A power tool

AcceptPay from American Express is without a doubt for the power user. For only $30 a month, users of AcceptPay can connect with QuickBooks, collect online payments from clients, and set up a wide array of customizable automatic invoices. It seems a fairly small price to pay for such a impressive tool.

Invoicing for the tech-savvy

If you’d like more control over your online invoicing, you might consider downloading BambooInvoice. This is another free service. What sets it apart, though, is that small business owners host it on their own servers, not in the cloud. Since it is an open source program, tech-savvy entrepreneurs can personalize it to fit their business’s specific needs.

The best news for business owners is that these services are just a small sample of the many online invoicing services available, many of them free or low-cost. Those business owners who wish to quickly gain control over their invoicing process should check them out.


Microsoft introduces real-time threat feed

Wednesday, January 25th, 2012

Cyber crimes happen daily, and everyday IT security companies track and record data around these attacks. Microsoft is upping its game and launching a real-time threat feed so that its fellow partners can study existing threats it finds and learn the best steps to proactively take against them.

Microsoft presently has a process set up to take down harmful botnets. Microsoft “swallows” the botnets and lets them infect accounts that are highly controlled by Microsoft’s team. After the botnets infect the accounts, Microsoft learns the way they work and removes them as a threat.

This collected information is now given to ISPs, private and government organizations, & CERTs. While real-time data may not decrease the number of attacks by malicious code, the impact of sharing this data will most likely be quite extraordinary. IT security companies should be able to respond more quickly to these threats and thus be able to reduce the level of damage they can cause.

Even more importantly than a reduction in damage, a live threat feed could mean that the IT security industry as a whole will begin to share more information.  It’s been a long-standing belief that sharing validated threat data may lead to copycat attacks. However, this is not a valid concern. Cyber criminals have already been sharing secrets and ways to get around security systems. It only makes sense for the IT security industry to be sharing their knowledge of how to fight these cyber criminals.

Let’s hope that security professionals soon realize that sharing information is more valuable than secrecy. And let’s hope that Microsoft’s move is a first step in this change of attitude.


Your Business and Cloud Security: Part 2

Friday, January 20th, 2012

Many small business owners have employed the cloud during these tough economic times. Business owners can save money by using programs within the cloud, from Photoshop alternatives to project-management tools. Nevertheless, the cloud can be a bit questionable when it comes to security. Documents stored in the cloud can be compromised or damaged.

Password issues

One of the biggest security issues when dealing with the cloud is password protection. This is also one of the biggest security issues outside of the cloud.

Selecting a hard to guess password for data and information in the cloud is a simple way for business owners to protect themselves. Creating a password that has both numbers and letters, and when possible, special characters. Another consideration for business owners is who should have access to these passwords. The more people that have access to passwords the more at risk the data is.

Hacker alert

Hackers, malware, and spyware remain serious issues for cloud environments, just as they are problems that business owners face when logging onto their personal computers everyday. The thing that makes this especially scary is that individual business owners have little control over how secure cloud services are. The big names — companies like Microsoft and Google — must provide their own security for the material that business owners store in the cloud.

Common sense protection

There are a couple common-sense practices that can help protect small business owners who choose to store information in the cloud.

First, sensitive data is probably not the best thing to store in the cloud. If your data is so sensitive that a compromise on its security could spell the collapse of your business, consider saving it on a physical computing system and apply a secure back up process that is more controllable.

Secondly, be careful about who is allowed access to the data stored in the cloud. It seems obvious that business owners protect their laptops and desktops with passwords. The same should be applied to the cloud.


Cloud Security: Whose Responsibility Is It? Part 1

Wednesday, January 18th, 2012

There are lots of advantages to cloud computing. Backing up important data makes it readily available to everyone in your company and frees up space on your servers. You almost certainly have several questions about cloud security and may be pondering if cloud security will protect your client’s data and comply with HIPAA, PCI or Sarbanes-Oxley regulations.

Is your cloud storage solution following these requirements? If they don’t specify it in their privacy policies, it can be hard to tell. Let’s explore this further below.

Compliance

Cloud security has become an important issue recently, as more and more companies turn to online storage solutions, seeking greater simplicity, scalability and affordability. However the cost in both money and reputation for poor handling of customer data can be very high indeed. If your business should comply to key regulations associated with patient privacy (HIPAA), credit card security (PCI) or the finance-sector strictures of Sarbanes-Oxley, it can be hard to find out if a service complies with these important restrictions.

Who is responsible

Cloud security is paramount when handling your sensitive data, but whose responsibility is it? Should you assume that if it is not explained in the privacy policy, that a service provider doesn’t adhere to these regulations? While this is clearly the safest option, it may leave you unable to use cloud computing at all. Many services don’t provide detailed information in their privacy rules, presumably to reduce their liability. The hope is that over time cloud storage and sharing will become better self-regulated and companies will decide to divulge their individual practices to the businesses they serve. While such self-regulation is not required at the moment, many businesses believe it is their duty to display clear warnings, outlining what they don’t provide or guarantee.

In the end, as cloud computing service providers are not required by law to be transparent about their security, the responsibility rests in your hands. If you choose to use the cloud, it’s your responsibility to pick a service provider you trust. Weigh the advantages and disadvantages and make the best decision for your business.


Manage your projects effectively with these online tools

Friday, January 13th, 2012

As a small business owner, you may have worried about all the what-ifs that come into play if a disaster were to happen. Precisely what does it mean whenever we talk about a disaster? It may mean a natural disaster destroying all your data, a simple download of a virus that corrupts your systems, or an employee accidently deleting something they shouldn’t have. Whatever happens it can be hard and cumbersome to recover from. Develop a disaster recovery plan to ensure that if the time ever comes, you have a plan in place to help you get back on your feet as quickly as possible.

Decide What’s Important

First off, consider what data is the most critical to get your company back up and running. What information has to be backed up and saved and what can you afford to lose? This will help you determine what you need to back up. Choosing an online provider or storing your data in the cloud can be the best way to make sure you can retrieve your data quickly.

Make a Plan

Your next step is to think about what steps you should take if something happens. Begin with the worst possible scenario and make a plan for that. What technology do you need if everything is destroyed, what data, and what systems have to be back up ASAP? Write down these in order of importance.

Know Your Workflows

I’m sure you have the overall picture of your company processes, but what about all the day-to-day processes that you don’t have memorized? Ask your employees to document their workflows and the actual tasks they preform. By doing this, if something does happen, anyone can pick up where they left off and nothing gets looked over.

Decide Who is in Charge

Depending on the kind of disaster you go through, your employees could panic.  Before this happens, select one levelheaded person in the company to be “in charge” of the disaster recovery plan. They should know the plan as well as you do and possibly have helped you create it. This will be the person you turn to for execution of the plan, so that you can be the strong leader your employees need at a time like this.

When we hear of disaster people often think it can’t happen to them, but we never know what is around the corner. It’s important to be prepared. Having a strong disaster recovery plan will not only make you feel more secure, but will comfort your employees as well.


Can You Believe the Segway is 10 Years Old?

Wednesday, January 11th, 2012

The name Segway is associated with tech failure. After all, inventor Dean Kamen once believed that his two-wheeled scooters would become a substitute for cars. He pictured a future in which people buzzed to the grocery store, library, or work on their Segway PT scooters.

We are all aware that didn’t happen. The Segway is still around and it isn’t a totally uncommon site to see someone taking a Segway out for a “drive” around the block.  For a “failed” technology, that is a pretty amazing feat!

Let’s discuss how the Segway actually works though.

Powering the Segway

Electric motors fueled by phosphate-based lithium batteries power the Segway. The scooters are easily charged by just plugging them into a common electrical socket. Thanks to a combination of two computers, special software, tilt sensors, and five gyroscopic sensors the Segway remains upright and doesn’t tip over.

Making the Segway Move

The user plays the biggest role in making the Segway move. Simply by shifting your weight in the direction you want to go and moving the handlebars a little, the Segway’s sensors recognize the modification in balance point and react appropriately. The most recent version of the Segway has a top speed of 12.5 MPH. For obvious reason, it performs best on flat surfaces.

Lowered Expectations

Experts touted that the Segway would become a bigger deal that Internet. Clearly the device did not live up to that level of hype!

Of course, we all know what happened. The Segway looked odd, and people looked peculiar riding it. That was enough to prevent the Segway from taking off as its promoters predicted.


Shakespeare’s Real Dilemma (to blog or not to blog) PART I

Monday, January 9th, 2012

This is part one of a series of blogs about blogging.

If Bill were alive today, perhaps he could put to rest the question that many business owners have about social networking and the value of blogging. The people that I have spoken to about this subject fall into two very distinct categories; they love it or they hate it. Those that love it have been able to make a direct correlation from their blogging/social networking activities to achieving their business goals. To those who hate it, they feel like it is a waste of time and there is no correlation to the blogging (or social networking itself) to increased revenues. In order to settle the dispute, once and for all, I contacted a good friend and colleague, Debbie DeChambeau. Debbie is the owner and marketing extraordinaire of Select Business Marketing. Debbie runs several groups under the Select Business Team name and provides a forum for business owners to get together and learn how to work more on their business instead of just in their business. I know that she is a huge advocate of blogging and I wanted to sit down with her and talk about the whys and hopefully the hows.

CNS: The 800 pound gorilla in the room Debbie, is ‘Why should I blog?’ With the current economic conditions business owners are doing everything they can to maintain revenue and want to focus their efforts on that task. Why should they take time out of their busy day to blog?

Debbie: There are two main reasons for blogging. From a business perspective, blogging allows you to position yourself as an expert in your industry. From a marketing perspective, it is one of the simplest ways to get exposure for your company. Use the url to share on different social media sites to drive traffic back to your website. For example you could tweet, post on Linkedin, share on StumbleUpon, Digg and even send to different reporters as information that might be useful for a piece they are writing. Once you have the blog post complete, the information becomes very scalable. It can work for you in many ways. You could also use your blogs in your newsletters by providing a summary and then a link back to your web site.

CNS: So that is going to increase my sales.

Debbie: That’s a tough question. Unless you are tracking how people found you there might be a little correlation. For example – if you share your blog on LinkedIn with people you have already connected with and as a result of reading your blog and they decide to do business with you, then there is a possibility you could connect the two. In addition to the reasons discussed earlier, the blog is a great way to touch prospects, similar to placing an ad in a magazine or online…but you are driving the reader to your website and hopefully you have enough information on your website to keep the reader looking around after reading your blog.

CNS: So the blog itself isn’t going to increase business.

Debbie: Oh, absolutely not. It has to be part of your overall marketing plan. But blogging in combination with using LinkedIn and Facebook and other social networking sites allows you to extend your reach at a very low cost.

CNS: The cost is your time to put the blog together.

Debbie: Yes, you have to consider your time. But the ROI on the exposure that you can get and the visibility that you can get is worth it. It should only take you an hour to create a blog post. Can you call the number of people that could potentially see that blog in that same hour? Even if the call is just to touch base and see how they are doing. It is an incredibly efficient way to reach out and touch clients and potential clients.

CNS: So it sounds like everyone should be blogging. Also, it sounds like everyone should be trying to expand their reach by connecting with people in LinkedIn and Facebook.

Debbie: Yes, you should constantly look to expand your reach. A connection on LinkedIn is the new business card. You shouldn’t overdo it though, make sure that the people you are connecting with are legitimate business associates. Join groups that are within your business sector as well. When you update your status in LinkedIn, you will be reaching out to those groups as well. This is where you are getting the maximum reach. The adage of social marketing is ‘You just never know’. If you are determined to keep your Facebook private to your friends and family, create a fan page for your business. Post your blog link as a status update there.

CNS: So it sounds like I should be blogging.

Debbie: It sounds like this blog practically wrote itself.

CNS: Well, that pretty much settles the why. Next week let’s look at the what. What should we write about?

Debbie’s Advice (Part I)

  • Start blogging today
  • Work with your LinkedIn connections and other social media connections to increase the reach of the blog
  • Start blogging today
  • Create a fan page on Facebook for your company
  • Start blogging today
  • Make sure that your status updates have a link back to your website
  • Start blogging today
  • Make sure that your website has the ability to hold a readers interest if they want more information about your company
  • Start blogging today

Manage your projects effectively with these online tools

Saturday, January 7th, 2012

Keeping track of your business’ projects in conjunction with multiple team members all over the country can be challenging. How can a small company keep track of this, make requests from those working offsite, share current information, and documentation and also assign new tasks?

Project management solutions

Luckily, for small businesses, there are several project management solutions.  These tools can provide assistance to keep projects on course, and employees and clients connected. Here are a few of the best project management tools available:

Basecamp

This well-known project management tool has gained popularity as it is a single tool that allows businesses to manage projects, assign duties, communicate with employees, and more. It’s truly a one-stop shop! It even allows clients to evaluate and comment on their project. As well as schedule meetings and calendar events, which keeps all relevant parties on the same page.

Quickbase

From the makers of Inuit, Quickbase is pretty comparable to Basecamp with its capability to serve both large and small businesses. It features a simple and easy to use interface.

Huddle

Huddle provides more opportunities for those businesses looking for a more creative tool.  It is renowned for its live-conferencing feature.  Huddle helps keep your creative team connected at the click of a button.

Deskaway

DeskAway is a good tool for giving you an instant snapshot of the progress that’s been made on a project. After reviewing this progress, you can use DeskAway to deliver quick messages to team members to either congratulate them on their work or to ask for changes or updates. DeskAway also gives you the capability to create and post to a blog developed especially for your present project.

There are many other choices for project management tools, each with their own benefits for individual businesses. Make sure you look for the one that will help your business manage your projects and personnel the best.


Is the Promise of the Paperless Office yet Another Jet Pack?

Wednesday, January 4th, 2012

The promise of a paperless office has existed for years. Unfortunately, most offices must still use paper regularly. Is the paperless office just a pipe dream that we will not attain?  In a nutshell, no. We’re constantly moving toward paperless offices, but it’s just taking us much longer than we’d hoped.

The advantages of paper

There’s a reason why paper hasn’t yet disappeared from most offices: It’s useful. Employees at even the greenest of offices—those workspaces most devoted to lowering the level of paper they consume—have uses for paper. Paper is portable. Employees can easily scrawl notes on it. They can fold it up and slip it into their wallets or shirt pockets. Many employees prefer proofreading crucial documents in hard-copy form. There’s something about proofreading a document on the computer screen that causes some employees to overlook important errors or typos.

Less paper than ever

Paper isn’t disappearing, it is becoming steadily less important. While we still need paper for certain tasks,  most offices are using less paper than ever before. Most writing is performed on a word-processor and communication is done via email or Skype instead of fax or letters. Meeting notes, company schedules, and whole marketing campaigns are stored digitally on our computers and smartphones.  So while paper is not yet obsolete, the sticky note is no longer king of the office.

The future

Clearly the future of the workplace is using less and less paper, but will it ever be really paperless? Will notepads and sticky notes go the way of the milkman? Perhaps. Let’s look at the milkman: some still prefer to have their milk hand-delivered to their homes, but the majority of us just pop out to the store and pick some up when we need it.

Paper will likely end up exactly the same. As we turn to business solutions like the cloud, smartphones, and computers for invoicing, writing and spreadsheets, there will still be those who prefer the physical  feel of pen and paper.